SuperSport Promises 'Wealth of Content' Ahead of 2022 World Cup
DStv and GOtv revealed broadcast plans just weeks before the 2022 FIFA World Cup tournament that will kick off in Qatar on November 20.
SuperSport channels will take a multi-pronged approach to broadcast the 64 matches in the tournament.
A lot of logistical planning is already underway to offer subscribers a great experience.
“Given the convenient kick-off times and the big-name teams, we are anticipating a massive television event," said Marc Jury, chief executive of SuperSport.
"This is far and away the biggest FIFA World Cup we are planning with a wealth of content supplemented by great guests and different viewing options. The entire viewing experience will set new standards for broadcast excellence.”
Here are some of the things to look out for.
Presenters and guests
Live match anchors will be the well-established trio of Julia Stuart, Thomas Mlambo and Mozez Praiz, while former Manchester United star Dwight Yorke and Carol Tshabalala will work the microphone directly from Qatar.
International guests include an array of former African and European stars: Jay Okocha, Asamoah Gyan, Gaizka Mendieta, Owen Hargreaves, Michael Owen and Jaap Stam.
Digital
SuperSport is partnering with a number of global social platforms as well as FIFA’s team to make coverage more interesting like conveying behind-the-scenes of SuperSport’s main studio operation.
Platforms like Twitter will be leveraged for debates and live spots can be expected on TikTok.
In a special series leading up to the tournament, Mark Gleeson will take a look back at defining moments in Africa’s history at the World Cup – mostly personal recollections from Africa’s “walking encyclopedia”. Gleeson has attended every World Cup since 1980.
Meanwhile, SuperSport.com is set to be unveiled with a new look and enhanced features. Fans will be able to personalise the site and receive their favorite content as they land on the home page.
Catch up
The DStv Catch-Up service will include all 64 matches, plus eight-minute and 26-minute highlights. There will be a dedicated World Cup section that includes magazine shows, with World Cup documentaries already available.
Magazine shows
SuperSport will broadcast five World Cup magazine shows regularly.
Marhaba Qatar – every Sunday morning at 9am and all six non-match days.
Masterplan – analysis show every Sunday at 10am and then at 2pm, after the group stage.
Super Saturday – will include live crossings and features from Qatar (9am).
World Cup Insights – Weekly conversations with top guests in Doha.
SuperPicks TV show - Supports the all-new SuperPicks platform powered by SuperSport & BetKing where everyone above the age of 18 can play sports games for free and win real money.
Additionally, short-form content will include the moment of the day and Qatar 360, an eye-catching montage set to the music of sights, sounds, and the fans.
Build-up programming
Pre-World Cup (from 6 November), the SS Football channel will be renamed FIFA World Cup Central, a 24-hour World Cup channel featuring classic games, FIFA documentaries, FIFA films, Road To Qatar, World Cup magazine show, Moment of Truth (10 episodes), Qatar Prepares, 2022 FIFA World Cup - The Journey, The Story of the World Cup, Football's Greatest Stage, Countdown To Qatar, FIFA - When The World Watched, FIFA World Cup Moments, Once in a Lifetime – 2010, One to Eleven (documentary).
Languages
SuperSport’s World Cup broadcasts will be available in multiple languages including English, customized per region:
Nigeria: English, Pidgin, Yoruba, Hausa, Igbo.
Kenya and Tanzania: KiSwahili
Ghana: Twi
Uganda: Luganda.
Ethiopia: Amharic.
Maximo: Portuguese.
Packages
Additionally, SuperSport’s offering will include World Cup action for Access and Family subscribers (via SuperSport LaLiga, DStv Channel 204).
20 group matches, four round-of-16 matches, two quarter-finals, both semi-finals, the third-place playoff and the final will be broadcast on the channel.
Tech
SuperSport will for the first time broadcast an entire World Cup in 4K, although High Definition remains a popular choice.
4K is the ultra-high definition and lends itself to fast-action sport with every moment of every match to be displayed in brilliant detail.
Viewers who stream the tournament on DStv will also be able to do so in 4K, provided they have a 4K television and either a Premium, Compact Plus, or Compact subscription.
DStv Premium
All 64 matches live
24-hour World Cup channel
DStv Catch Up – highlights of all 64 matches (40 minutes after each match ends)
DStv Compact Plus
All 64 matches live
24-hour World Cup channel
DStv Catch Up – highlights of all 64 matches (40 minutes after each match ends)
DStv Compact
56 matches live
Full studio presentation
24-hour World Cup channel
Vernacular commentary
DStv Access
30 matches live, including opening match, semi-finals and final
All African teams
24-hour World Cup channel
GOtv SUPA
24-hour World Cup channel
64 matches live
Vernacular commentary
GOtv PLUS
30 matches live, including opening match, semi-finals and final
All African teams
24-hour World Cup channel
GOtv LITE
24-hour rolling sport news coverage with emphasis on FIFA World Cup
GOtv LITE (pop-up channel)
24-hour World Cup colour channel
Maximo
56 matches live on Max2 – Grande (matches to be simulcast on Max1)
Simultaneous kick-offs on max3 (30 matches)
Max360 – 24-hour dedicated fan channel
Portuguese commentary on all matches
One-hour dedicated studio build-up and wrap featuring local and international analysts
Dedicated magazine show from November 1
FIFA archives and build-up content from November 1
Links
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